// Portfolio · Parker, CO
Journalist turned revenue marketer. I cover AI, business culture, and the niche markets editors haven't caught up to yet. Nine years running full-funnel campaigns at national brands in between.
Ashton Dunworth is a GTM strategist, art director, and writer with 9+ years running full-funnel campaigns at major brands. She has built CRM programs at MarineMax, FASTer Way to Fat Loss, Edward Jones, and Molson Coors — owning everything from copy to campaign architecture to design execution.
Her journalism roots run to Florida A&M University, where she reported for the FAMUAN on public health, environmental policy, and community economics. Published in the Pensacola News Journal, the Tallahassee Democrat, and Tampa Patch.
Her current reporting interests sit at the intersection of technology adoption, organizational change, and the niche consumer markets most business outlets are still ignoring.
Published byline in the Pensacola News Journal. Archived on Newspapers.com — print publication history from early career.
Feature · Print Tallahassee DemocratPublished feature in the Tallahassee Democrat. Regional print clip from an established Florida daily. Archived on Newspapers.com.
Reported on the rollout of the H1N1 vaccine across Leon County. 200+ FAMU students affected.
Human Interest · FeatureReported profile of a man told he'd never walk again after a childhood fire. Survival, faith, and what doctors get wrong.
Environment · CampusReported on FAMU's Green Coalition and student response to the Pacific garbage patch.
Reported on the economic ripple effect of FAMU homecoming across hotels, restaurants, and local taxes.
Health & Fitness · BusinessCovered the Tampa launch of OrangeTheory when they had fewer than 10 locations nationally.
Award-winning copy and high-volume email campaigns across luxury marine, wellness, and financial services brands. All tracked in HubSpot and Salesforce Marketing Cloud.
Available for freelance assignments, contributing editor conversations, and select brand content work. Parker, CO. Response within 24 hours.